Learn how to turn your CRM from a boring contact list into a lead-generating powerhouse that actually makes you money. Jason Kramer, Founder of Cultivize, shares an incredible story about how one roofing company made an extra $1 million in just four months by sending simple follow-up emails to old leads, plus he reveals the key metrics most businesses never think to track. You'll learn about the magic 24-hour window for calling prospects and discover how to make your CRM work like a crystal ball that tells you exactly when someone's ready to buy.

About Jason Kramer and Cultivize: Jason Kramer is the founder and CEO of Cultivize, a consulting firm specializing in lead nurturing strategies and “Done for you” custom CRM implementation. With over 20 years of experience in marketing and business development, Jason has worked with renowned brands like Virgin Atlantic Airways and Johnnie Walker. He began his career as a designer, later establishing a boutique agency where he helped launch numerous small businesses. In 2018, Jason founded Cultivize to empower organizations by connecting customer data with marketing campaigns and sales activities, helping them convert leads into loyal customers. His team focuses on improving collaboration between sales and marketing, identifying warm leads, and optimizing the sales process. Jason is passionate about helping businesses grow through strategic solutions that streamline the customer journey. He lives in New York with his wife, two children, and two dogs, enjoying family time and boating on the Hudson River when he’s not driving client success.

Explore additional resources at https://cultivize.com/ and access a complimentary CRM assessment here.

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Have you ever wondered how AI could transform the way you run your business and make everything more streamlined? In this episode of Let's Talk Marketing, I have a chat with Jason Kramer, the founder of Cultivate, to take a closer look at AI and its power to change the game in marketing and business. I’ll explain how AI tools can assist with tasks like managing CRM data and building your LinkedIn presence. If staying ahead in business and protecting your data matters to you, this episode is for you!
Here’s what I cover in this episode:
- Why AI is so helpful in managing and securing CRM data.
- How AI tools, including ChatGPT and EvyAI, can make marketing easier and improve your personal brand.
- How to handle common challenges when using AI in your business.
- Practical examples of how businesses use AI for sales and data tasks.
- Advice on keeping up with new trends in business by using AI.

Webpage: https://bit.ly/456qGHD
Apple: https://apple.co/45gYAJX
Spotify: https://spoti.fi/45bnLNW

#AIMarketing #BusinessEfficiency #MarketingAutomation #ltmpod #letstalkmarketing

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In this episode of The Claw, Eric Holtzclaw sits down with Jason Kramer, Founder and CEO of Cultivize, to explore how a better CRM strategy can transform sales and marketing alignment. They discuss common tech gaps, the ROI of follow-up automation, and why most companies are leaving money on the table. Jason shares his journey from graphic designer to CRM expert, offers actionable insights for complex sales cycles, and reveals a tool that helps visualize CRM impact in real dollars. If your leads are vanishing into the "Upside Down," this one’s for you.

To connect with Jason, click here: https://www.linkedin.com/in/jasonleighkramer/

To connect with Eric, click here: https://www.linkedin.com/in/eholtzclaw/

To subscribe to our YouTube channel, click here: https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg

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Struggling to get real ROI from your CRM? You’re not alone. Most businesses miss out on revenue because of messy data, disconnected sales and marketing teams, and poor lead nurturing.

In this episode of The Marketing Share, Jason Kramer, CEO of Cultivize and the "Yoda of CRM," shares how to turn your CRM into a growth engine—without drowning in complexity.

You’ll learn:
✅ How to bridge the gap between marketing & sales (no more blame games!)
✅ The #1 reason CRMs fail—and how to fix it
✅ Lead nurturing strategies that closed $800K+ from ‘dead’ leads
✅ Why clean data = more revenue (and how to fix messy lists)
✅ CRM tools vs. processes: Why software alone won’t save you

Timestamps:
00:00 - Snippet: [Highlight a key insight]
00:46 - Welcome & Episode Intro
03:18 - Meet Jason Kramer & the story behind Cultivize
06:45 - Why most CRMs fail (and how to make yours work)
12:10 - Case study: Closing $800K+ with CRM nurturing
18:40 - Marketing vs. sales alignment: Stop the blame game!
27:55 - Data hygiene: Clean your CRM or lose $$$
38:20 - Best free CRM tools for startups & small businesses
47:30 - How podcasting fuels lead generation

🎯 Like this episode? Hit 👍, subscribe for more, and drop a comment with your biggest CRM challenge!

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We’re joined by Jason Kramer, founder and CEO of Cultivize, a consulting firm specializing in lead nurturing strategies and “Done for you” custom CRM implementation, with over 20 years of experience in marketing and business development.

He has worked with renowned brands like Virgin Atlantic Airways and Johnnie Walker, and launched numerous small businesses through his boutique agency before founding Cultivize in 2018.

Tune in to learn about how powerful a CRM and lead nurturing can be for businesses, and what's in store for the future. 🎧

Connect with Jason:
Website: cultivize.com
Books: afterthelead.com
Tools: profitpathtool.com (Use Code: growthvertical to get 50% off)

📳 Get better and join other startup founders and aspiring growth marketers by Subscribing to the Growth Vertical channel: (https://www.youtube.com/channel/UCua7hnR2Sg97sgiUZROKqJg?=sub_confirmation=1)

🎒 RESOURCES:
🌍 Need marketing help? https://growthvertical.com/contact
🎙 Prefer audio-only? https://podcasts.apple.com/us/podcast/growth-vertical/id1513730780

LET'S CONNECT:
🐦 Twitter - https://twitter.com/Neil_992
📸 My Instagram - https://www.instagram.com/neilp_992/
👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/

WHO AM I:
I’m Neil Patel, a growth marketer based in the UK. On this channel, I break down growth marketing and personal growth so we can better growth hack businesses and ourselves.

#b2bmarketing #growthmarketing #CRM #leadnurture #marketingautomation

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Agency Bytes is a podcast for creative, marketing, and advertising agency owners that packs a ton of important agency information on one topic, from one expert into a 25-minute brief. Why 25 minutes? Because who has the attention span for much more these days, and you can squeeze in a listen between meetings with time for a bathroom break or coffee refill before your next meeting.
Agency Bytes is brought to you by Steve Guberman from Agency Outsight. Steve is a 20-year agency veteran who works as a business coach for agencies nationwide. He coaches owners of branding, marketing, design, and PR agencies to conquer their goals and overcome their challenges.
Learn more about Agency Outsight at www.agencyoutsight.com

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Ep 096 – Jason Kramer, Cultivize – Lead Nurturing and CRM tips for Agency Owners
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In episode 096 of Agency Bytes, I had the pleasure of speaking with Jason Kramer, founder and CEO of Cultivize, about how to improve the sales process through better lead nurturing and CRM strategies. We covered topics like identifying and converting leads, picking the right CRM tools, and the mindset shifts that make CRM usage more effective. Jason shared some great insights on evaluating past marketing efforts, making sense of key metrics, and positioning agencies for success. He also introduced some exciting tools and resources from Cultivize, including a Google Sheets-based CRM system called Profit Path, which helps businesses track leads and marketing expenses more effectively.

Key Bytes
• Cultivize focuses on helping businesses identify, nurture, and convert leads.
• Proper CRM implementation requires ongoing adjustments and strategy.
• Many companies jump into technology without understanding their needs.
• Evaluating past marketing efforts is crucial for future success.
• Metrics should inform decisions, not just provide data.
• Agencies often struggle with self-marketing due to proximity to their own business.
• Positioning and niche marketing are essential for agency success.
• New tools like Profit Path can simplify lead tracking and marketing costs.
• Behavioral changes are necessary for effective CRM usage.
• Asking for help can accelerate business growth.

Chapters
00:00 Introduction to Cultivize and Sales Optimization
05:55 Choosing the Right CRM Tools
11:58 Evaluating Past Marketing Efforts
17:54 Marketing for Agencies: The Importance of Positioning
24:04 Rapid Fire Questions and Final Thoughts

Jason Kramer is the founder and CEO of Cultivize, a consulting firm dedicated to improving lead nurturing and CRM implementation. With more than two decades of experience, Jason has collaborated with both global and local brands to help align marketing and sales efforts. His expertise lies in optimizing sales processes, evaluating underperforming marketing campaigns, and fostering better integration between marketing and sales teams.

Contact Jason:
https://cultivize.com/learnmore/
Afterthelead.com - Code “AgencyBytes” to save $50
https://cultivize.com/profit-path-sales-tool/

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Unlock the secrets to optimizing your sales process like never before with Jason Kramer, founder and CEO of Cultivize. Discover how to effectively manage your leads and avoid those dreaded pipeline leaks that can hinder your business's growth, especially in the home services and painting industries. This episode promises to arm you with invaluable insights into lead qualification and systematic follow-ups, with a focus on automating client nurturing and navigating the challenges of high-value jobs with longer buying cycles. Through Jason's extensive experience across industries like roofing and pool construction, you'll learn how a CRM can be your greatest ally in achieving seamless operations and enhancing business success.

Navigate the world of CRMs with us as we explore their transformative power in personalizing marketing efforts and managing sales pipelines for home service businesses. From recording project details to automating follow-ups for recurring opportunities, CRMs can streamline your operations beyond just setting appointments and handling billing. We discuss the importance of data tracking and how clean, organized data can guide your marketing investments wisely. Don't miss out on these practical tips and examples that will help you choose the right CRM to optimize your processes and ultimately drive substantial revenue growth.

Free toolkit:
afterthelead.com

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Few decisions shape your business quite like choosing a CRM. That’s why you need a solid CRM buying guide to steer you clear of the pitfalls.

Meet Jason Kramer, Founder and CEO of Cultivize, a CRM consultancy. In this episode of Closing Time, Jason shares the must-ask questions to ensure your CRM fits your needs today—and scales with you tomorrow.

Plus, he reveals why a top-down commitment is the secret to avoiding common implementation traps and driving lasting success.

Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw

Connect with Jason Kramer:
https://www.linkedin.com/in/jasonleighkramer/

Connect with Val Riley:
https://www.linkedin.com/in/valerie-riley-marketer/

00:00 Introduction
00:51 State of CRM marketplace
01:30 Key Questions to Ask
04:14 Common Pitfalls to Avoid
05:50 Understanding Total Cost of Ownership
07:12 CRM and Marketing Platforms
09:41 Overlooked CRM Features
11:27 Why 72% of CRM Implementations Fail
12:56 Increasing Adoption

#crmadoption #choosingacrm #crmbuyingguide

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Join Brad and Jason Kramer as they chat about the importance of a CRM to businesses focused on managing customer interactions and data to help generate revenue.

Jason Kramer is the founder of Cultivize, a consulting firm that specializes in B2B lead nurturing strategies and technology. With 15 years of experience running a creative agency, Jason identified revenue gaps in marketing and sales funnels for distributors, service providers, marketing agencies and manufacturers. He launched Cultivize to provide customized solutions and empower businesses to connect prospect and customer data with marketing campaigns and sales team activities. When not strategizing in CRM, he enjoys family time with his wife, two kids, and two dogs in their lively New York home.

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🙏 AFFILIATE LINKS
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